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Wednesday, June 29, 2005

How To Use Database Marketing To Skyrocket Your Online Profits

Database Marketing is the gathering and storing of specific information about your prospects or customers. This information is usually stored in a database program on your computer. You would then use the information to market and advertise to them. It can save you time and money because you can target your promotional efforts to your best prospects or customers.

The Types Of Information To Collect

The information will vary depending on the product or service you're selling. If you're selling a product that costs $2 you wouldn't collect information about their yearly income. If you're selling web space you wouldn't collect information about what type of books they read. The basic information you need would be all their contact information, purchase history, and birthday. You will need to decide what other information would benefit your business.

How To Collect This Information Online

It's pretty easy to collect this information online but the hard part is getting people to give it you. The best way to collect this information is to give them something FREE in return. Ask them to fill out an e-mail survey before subscribing to your free e-zine. Tell everyone who visits your web site they will get a free e-book when they fill out your online questionnaire form. Ask them this information before they sign up for a free contest at your web site. Sometimes you have to give a little something to get a little information online.

Click the link to learn more about how database marketing can help your business...

Ronald
Work At Home Ideas

Why are people leaving?

While the number of people who sign on to the Net for the first time still increases every day, people are *leaving* their Internet businesses in record numbers.

Some have even made a career out of leaving the Internet. ;)

People are leaving the Net because they are fed up ... frustrated ... disappointed.

You may have felt the frustration too. So much hype, so few real answers. So many promises, so little reality.

One of the things I like about my autoresponder service is that people can leave comments behind when they leave our little DOE Insider family.

Mostly, people tell us what's on their minds. If I can help, I write them back even though they left the list.

We had 10 people leave the list last week (we're blessed with a low unsubscribe rate) and the comments they left behind point up an interesting trend.

Click the link to find out why so many people are frustrated by internet marketing and what your solution for these problems is...

Ronald
Work At Home Ideas