Lead Generation How to -- 10 Tips On Generating More Internet Sales Leads

Many millions of dollars are being wasted on promoting and sending traffic to ineffective lead generation websites. Here are my top 10 tips to make your site generate more leads for you and your company.

1. Keep it clean.

A busy, cluttered website will drive visitors directly to your competitor. Make sure your site is easy to navigate and clutter free. We've all been to websites that are awash with information. While you need to get your message across you don't want to scare your potential customers away. Make sure your site looks tidy, with as few colors as possible. Too many flashing banners and ads will undoubtedly detract your visitors from the actual content on your site. Don't include too much highlighting. If you highlight every word in your text, it isn't highlighted it's simply bold.

2. Make it quick.

Studies have shown that the average surfer will give any site only 3 to 4 seconds before they formulate that all important first decision. Don't forget that first impressions last so you need to dispense with graphics that take too long to load, ensure that any necessary pictures are of a minimal file size (picture size is irrelevant here) and definitely do not have an all graphics site; they take an age to load, not to mention the search engines can not do anything with them.

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Ronald
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